Search Engine Optimization (SEO) is what assists search engines in deciding where to rank and display your website when someone searches for something related to your industry, product or service.
It is critical to success and, if done correctly, can generate high-quality traffic that turns to leads and sales.
The very basic elements we look at when assessing SEO include:
Are the search engines able to crawl your website, is your content worded correctly, are the images sized correctly, page load speed, user experience, errors on Search Console, etc
There is an endless list of factors influencing your reach. We use web analytic tools to harness this potential and generates sales.